Posts Tagged ‘SEO’
Google’s People Friendly Change
Google Changing the Way We Search On average, Google handles over 40,000 search queries every second and 3.5 billion searches per day. That is jaw-dropping! If your response was anything like ours, then you are probably asking yourself how Google sifts through all the information on the web to generate the best answers for your…
Read MoreRepurpose Your Marketing Content and Reach a Larger Audience
Have you ever labored over content for your marketing pieces, only to post once and forget about it? Let’s face it, creating content is time consuming and, well, wouldn’t you rather be doing something fun? Wouldn’t it be great if you could reuse your content? Well, you can! And, there are many benefits other than saving…
Read MoreKeyword Tools for the Small Business Owner
Search Engine Optimization (SEO) is important to the connected business owner. When your website is well optimized for search engines, it essentially speaks the same language as its visitor base using keywords. Keywords help connect searchers to your site and are one of the main elements of SEO. Using keywords will help your website rank…
Read MoreMobile First
Up until recently your mobile website was considered an alternate or secondary site. That no longer rings true. Google – you know the big company that owns the world’s largest search engine – is now indexing your mobile website before your main website. This effectively makes your mobile site your main site now. Have I…
Read MoreCreating SEO Rich Blogs
In the world of online blogging, SEO rich blog posts are important in getting your content seen by your readers. SEO stands for Search Engine Optimization. It is how search engines prioritize their findings. To create SEO rich blogs, there are a few things you need to know. Consider the following steps below to help…
Read MoreBlog Your Way to More Business
Small businesses don’t always focus on writing company blogs. Between trying to raise sales, gain visibility, and develop rapport with customers, is there time for writing blogs? In fact, if you’re trying to accomplish any one of those goals, blogging is the one of the best ways to achieve all three. Whether you are just…
Read MoreWhat to Look For When Hiring An SEO Company
Search Engine Optimization (SEO) can make or break a website. What is SEO? SEO is a form of marketing geared towards growing your website’s organic or non-paid search results. Of the search engines, Google has around 65% of the searches followed by Bing and Yahoo. Studies have found that the Google top search result gets…
Read MoreCreating Your Own Digital Marketing Plan Can Be A Beast…But, It Doesn’t Have To Be
If you’re like most small business owners, getting the hang of the technological aspects of your business can be a little challenging. In fact, according to a Forbes study 48% of small business owners don’t have a website and only about 56% do any sort of analytics for their marketing programs. The task of developing…
Read MoreAnyone Can Do Social Media…or Can They?
The simple truth is anyone CAN do social media but that does not necessarily mean that everyone does it well. It frustrates me to hear customers say, “Oh, I’ll just get my intern or a volunteer or one of my employees to handle our Facebook page.” My head immediately swells with questions: Do they understand…
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