The Power of Video: Bring Your Brand’s Social Media to Life

The Power of Video: Bring Your Brand’s Social Media to Life. Image of two people talking about products in front of a smart phone as it records them. DCA Virtual Business Support.

Lights, Camera, Video, & Increased Business Exposure? It is no secret that social media has become an integral part of most brands’ marketing strategies. But what type of posts reach consumers most effectively? What should you be posting more of to increase your business’s exposure? As of early 2023, 84% of consumers reported they’ve bought…

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Keyword Tools for the Small Business Owner

Using the Keyword Tool for small business owners

Search Engine Optimization (SEO) is important to the connected business owner. When your website is well optimized for search engines, it essentially speaks the same language as its visitor base using keywords. Keywords help connect searchers to your site and are one of the main elements of SEO. Using keywords will help your website rank…

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