The Art of Holistic Marketing

By DCA Blogs | December 28, 2023
The Art of Holistic Marketing. The four pillars of holistic marketing include (from right to left): 01 - Relationship Marketing (icon of hands shaking in a circle of two arrows), 02 - Integrated Marketing (icon of four puzzle pieces fitting together), 03 - Internal Marketing (icon of three people icons around one central point), and 04 - Societal Marketing (icon of Earth surrounded by six people icons). DCA Virtual Business Support.

In the ever-evolving world of marketing, businesses are constantly seeking innovative strategies to connect with their audience and drive meaningful engagement. A holistic approach to marketing is a powerful solution, incorporating various channels and platforms to create a seamless and integrated customer experience. In this blog, we’ll explore what a holistic marketing approach is, identify…

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The Power of Video: Bring Your Brand’s Social Media to Life

By DCA Blogs | August 10, 2023
The Power of Video: Bring Your Brand’s Social Media to Life. Image of two people talking about products in front of a smart phone as it records them. DCA Virtual Business Support.

Lights, Camera, Video, & Increased Business Exposure? It is no secret that social media has become an integral part of most brands’ marketing strategies. But what type of posts reach consumers most effectively? What should you be posting more of to increase your business’s exposure? As of early 2023, 84% of consumers reported they’ve bought…

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New Normal Communications

By DCA Blogs | May 5, 2020
New Normal COmmunications

Navigating through this pandemic has had a boatload full of challenges not to mention the uncertainty. We know that there will be a ‘new’ normal slowly shaking out as businesses reopen. We just don’t know what that is going to look like or how rapidly that will evolve. How do you effectively communicate as a brand during the storm?  One…

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