Posts Tagged ‘small business’
Email Marketing, Automation, and Workflows
Good news, small business owners! Newsletter platforms are more intuitive than ever. Their automated campaigns and workflow features have made it even easier to keep in touch with your clients or prospects. At DCA Virtual Business Support, we tend to stick with MailChimp and GetResponse, although there are other highly-ranked, affordable newsletter platforms out there…
Read MoreMarketing Innovation for Economic Cycles
The new year brings talk of change and resolve to do something. Normally, for business owners this means discussion of numbers and goals for growth, which is great, but why not resolve to do something different? Why not resolve to become prepared in 2018? By become prepared, we mean become prepared for the worst and,…
Read MoreBlog Your Way to More Business
Small businesses don’t always focus on writing company blogs. Between trying to raise sales, gain visibility, and develop rapport with customers, is there time for writing blogs? In fact, if you’re trying to accomplish any one of those goals, blogging is the one of the best ways to achieve all three. Whether you are just…
Read More4 Solid Methods to Up Your Game on Social Media
It’s time to stop trying to sell on social media and time to start networking. Many small business owners feel an urgency to sell, without realizing the real power of social media lies in the connections created. What is the difference between social selling and social networking? Social selling is where direct revenue is the desired result. Businesses may spend a lot of time and money for a small click-through rate of less than 2%…
Read MoreHow to Fund Your Small Business
Updated on 10/27/22, this compilation includes resources for small business funding. Loans, lines of credit, Angel Investors, and grants.
Read MoreNon-Revenue Goals For Small Businesses
We as small business owners sometimes get hung up on the idea of profit as the only indicator for growth. Selling more of our product or service is our ultimate goal, but there are many ways to track your success that aren’t based solely in those terms. Right now, we’re going to tell you about…
Read MoreGetting Started in Quickbooks Online
As the Vice President of Berkshire Hathaway Corporation Charlie Munger once said: “You have to know accounting. It’s the language of practical business life. It was a very useful thing to deliver to civilization. I’ve heard it came to civilization through Venice which of course was once the great commercial power in the Mediterranean. However,…
Read More4 Advanced Excel Hacks to Increase Your Productivity
Microsoft Excel can be used for far more than making forms or holding tables of information. (If you need to review our post on 4 Basic Excel Hacks, click here for a refresher.) There are also multiple ways to perform certain tasks, so unless you’re a highly-trained Excel expert,, you may not be aware of…
Read MoreWhat to Look For When Hiring An SEO Company
Search Engine Optimization (SEO) can make or break a website. What is SEO? SEO is a form of marketing geared towards growing your website’s organic or non-paid search results. Of the search engines, Google has around 65% of the searches followed by Bing and Yahoo. Studies have found that the Google top search result gets…
Read MoreHow To Attract Millennials To Your Small Business
You are not alone if your business is having a difficult time encouraging younger adults to purchase your products. Grabbing the attention of Millennials and convincing them to buy are the two biggest challenges, especially for small businesses. A 2014 Eventbrite survey found that 76% of Millennials value experiences, such as vacations, concerts, and dining…
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