When was the last time your clients or followers heard from YOU?

When was the last time your clients or followers heard from YOU? Image of a man smiling while talking on the phone. He's sitting at a desk with an open laptop infront of him. DCA Virtual Business Support. Showing Up

Several weeks ago, I was talking to a client about planning her LinkedIn content calendar – the original messaging she wanted to organize and share with her thousands of followers. A bit flustered by the idea of having to craft original content, she replied flippantly, “Oh, I don’t know, just share something for me, that’ll…

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Social Media, Email Marketing, & Landing Pages Working in Harmony

Social Media, Email Marketing, & Landing Pages Working in Harmony. Image of a person holding a smart tablet that shows a Venn diagram where 'Social Networks' and 'Email Marketing' overlap.

Social media is more than just an entryway to boosting your business’s visibility. When done correctly, it can play an integral part in shifting followers into your marketing funnel, specifically a drip campaign. In this article, we give you a rundown on how to accomplish just that! Drip Campaign Basics A drip campaign is a…

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Leveraging Social Media to Engage Your Audience

Leveraging Social Media to Engage Your Audience. Image of cartoon people in purple and green word bubbles around a cartoon of the Earth. DCA Virtual Business Support.

Social media is no stranger to small business owners. Do you know and understand how to utilize everything it has to offer your business and its customers? The umbrella of social media is a big one, so it can be easy to overlook elements of it that could be of value to your business. No…

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Google’s People Friendly Change

Google’s People Friendly Change. Image of a group of people looking at the presentation of a website.

Google Changing the Way We Search On average, Google handles over 40,000 search queries every second and 3.5 billion searches per day. That is jaw-dropping! If your response was anything like ours, then you are probably asking yourself how Google sifts through all the information on the web to generate the best answers for your…

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How to Attract the Talent You Need

How to Attract the Talent You Need. Image of a woman standing with people sitting in the background. Candidate

An essential part of any successful business is the team behind it. Whether you are in the initial stages of building a business, or years into it, the importance of hiring people who will meet the needs of your business never diminishes. You know you need help, so how do you attract the ideal candidate…

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Social Media: The Rules of Engagement

Social Media Rules of Engagement

Social media is exactly how it sounds, it’s social. If you’re not posting content consistently, engaging your followers, and allocating time for your accounts, you’re missing out on its full potential. Follow these 7 rules that we follow here at DCA Virtual Business Support to build a healthy foundation for your business and brand to grow on social…

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What’s New with Marketing Automation

Learn more about Marketing Automation

Good news, small business owners! Newsletter platforms are more intuitive than ever. Their features for drip campaigns and workflows have made it even easier to keep in touch with your clients and prospects. And some have gotten even smarter, incorporating in the CRM model: Lead Pages, tracking codes, and even lead scoring. The last time…

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How To Attract Millennials To Your Small Business

Attract Millennials to Your Small Business

You are not alone if your business is having a difficult time encouraging younger adults to purchase your products. Grabbing the attention of Millennials and convincing them to buy are the two biggest challenges, especially for small businesses. A 2014 Eventbrite survey found that 76% of Millennials value experiences, such as vacations, concerts, and dining…

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